AUDACITY GROUP
Dionne Joyner-Weems and her consulting team act as your thought partner, transforming bold ideas into action.
JASON WEEMS COMEDY
Dionne Joyner-Weems is an executive producer and creative director for Jason Weems’ 2019 live stand-up comedy special, filmed in Baltimore.
#MYBMORE
Developed a citywide engagement campaign with more than 160K+ positive images that serve as beacon of pride for locals, as well as a behind-the-scenes peek of the “Baltimore the world is missing!”
BALTIMORE DESTINATION VIDEO
Managed and coordinated the nine-month development of Baltimore’s new destination video.
“THE BALTIMORE YOU’RE MISSING”
Lead the marketing efforts to secure the city of Baltimore a 24-page national editorial feature in Southwest: The Magazine.
COMMUNITY AFFAIRS DEPARTMENT
Lead the implementation of Visit Baltimore’s new Community Affairs Department, and steered the adoption of “Community Engagement” as one of the organization’s new strategic pillars.
LIGHT CITY BALTIMORE
Co-chaired the marketing and communications committee. Built brand and marketing strategy for the nation’s 1st light, music and innovation festival.
MY BALTIMORE CAMPAIGN
Coordinated the development and strategy of Baltimore’s first multi-platform national trade and tourism campaign.
FAMILY REUNION EXPO
Created Baltimore’s first annual Family Reunion Expo, named Best New Event by Maryland Tourism and exceeded projected attendees by 30%.
NAACP’S NATIONAL CONVENTION 2017
Developed the marketing strategy which solidified the hosting of the National Convention for Baltimore in 2017, yielding $6-$10 million in economic impact.